DARE - Because Entrepreneurs Do

I recently visited an NGO in Delhi--Goonj. This NGO works for the reuse and recycling of various objects but its main focus is on clothes.

The founder of Goonj, Anshu Gupta, talked about how he noticed the acute need of a piece of cloth when, as a journalist, he came across people who slept with dead bodies to keep them warm.

During the presentation about his NGO, he showed some pictures and slides that showed how clothes can change the appearance and value of a man.

This picture shows a man who lived like an outcast begger on whom nobody would like to cast an eye. But when he was provided with clothes, he appeared like the wisdom-filled, old chieftain of a village.

The business of recycling and increasing the life-cycle of products is of a type that not many people feel attracted to. However, at the same time, it offers lots of opportunities on social entrepreneurial scale.

Are you looking to cloth an opportunity that has been discarded for long!

(Photo taken in the office of Goonj in Sarita Vihar, Delhi) 

Mon 11 Jan 2010 18:51:57 IST 

Vivek Kumar