Description:
When it comes to jewels, there is always a consideration of price. Jewels are costly because of rising prices of previous metals like Gold, Platinum, and Silver. But as far as psychology goes, it does increase the social value of the wearer also.
During wedding season like this, Gold has touched a new high and artificial jewelry seems to be a good option when customers have to wear it particularly for occasions and not for regular use.
One more point fueling the rise in prices of precious metals is conversion of funds to hard metal as US dollar slips in the market.
Do you want to start a sustainable business model, which is not simply based on slippery movement of US dollar but relies on the appeal of artificial jewelry among customers? Do you attach value to artificial jewelry?
(Photo taken at a shopping fair in Epicentre, Gurgaon)
Date:
Tue 17 Nov 2009 12:37:55 IST