DARE - Because Entrepreneurs Do

If you have visited Kodaikanal in Tamilnadu, you should have noticed the attractive boating activity going on there. Similar is the case at Chandigarh--Sukhna lake is famous for boating among the visitors and even locals.

It would be a heinous sin if I don't mention the Dal Lake in Srinagar. Famous for its Shikaras offering delightful journey on the aquatic dimensions.

This picture shows an opportunity amply tapped by Vodafone. Advertizing at recreational spots is a unique concept. There are numbers of lakes around the country where people like to spend time for fun and enjoyment.

Apart from lakes, gardens, picnic-spots, sactuaries, historic sites, zoological parks, and theme-parks also offer space for advertizing.

Tapping this area in an aesthetic way could give better advertizing opportunities.

(Photo taken at Old Fort, New Delhi) 

Sat 26 Dec 2009 13:41:18 IST 

Vivek Kumar