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Pet Grooming: A Business of Rs 300 Crore

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A fairly new concept in India with only a handful of player, snipping and clipping pooches and kitties for that ‘oh so cute’ look is a big business in the making

“Every dog has his day,” is a popular saying, but a pooch in the hands of the likes of Paris Hilton, Britney Spears, or even our very own Bipasha Basu, is one lucky pup!

Adorned in designer clothes and shoes, sprayed with expensive perfume, and with their hair trimmed and styled, these four-legged creatures are living a much-coveted dream- a dream that their owners are willing to fulfill with pleasure!

But celebrities are not the only ones availing the services of a pet groomer. People from all walks of life now own exotic breeds and are just as enthusiastic about taking their pets through that heavenly experience.

Welcome to the business of pet grooming!

On an average we only groom about three pets every day, though there is a demand to take in more. Pets don’t understand as humans do and it is difficult to make them sit quietly. The entire process requires a lot of concentration and is time consuming.

— Sanjiv & Preeti Kumar,
Owners, Scooby Scrub

An overview of the pet-grooming business
Taking pets out to a professional pet-grooming salon has been extremely popular in the US where you can find such parlors in almost all cities. The salons offer a wide range of services including shampooing, blow drying, hair cutting and styling, nail trimming, ear cleaning, massaging and perfuming with the average price ranging anywhere between $30 and $50. Depending on the breed size, the coat condition, the length and temperament of the pet, the bill can even inflate up to $150.

But in India “pet grooming is still a fairly new concept with only about four full-fledged pet grooming salons in New Delhi, Mumbai and Bangalore that specialize primarily in dog grooming,” says Preeti Kumar, who, along with her husband Sanjiv run Scooby Scrub, a pet grooming salon in New Delhi. In the US, both dogs and cats get to pay regular visits to salons, while in India it is mostly restricted to dogs, as cats lose out because of various superstitions associated with them. “In our parlor, 80% of the customers come to groom their dogs, although we do get customer’s bringing in cats, guinea pigs, hamsters and birds, every once in a while,” adds Preeti.

With a growing number of pet loving families, there is a tremendous scope in this field. However, you cannot treat pet grooming as just another business. A genuine love for animals and patience is required to thrive.

 

— Yashodhara Hemchandra,
Owner, Fuzzy Wuzzy Pet, Grooming Parlor

Opportunities beyond pet-grooming
Apart from setting up pet grooming parlors, there are many off shoots in this segment that can be explored. Setting up pet grooming training schools is one such opportunity. Such a school could have the possibility of attracting not only potential professional pet groomers, but also other pet lovers and owners who want to know how they can keep their pets healthy and well groomed.



Comments (31)Add Comment
Pet Salon Mumbai
written by Dharmendra Asimi, May 19, 2011
the new pet salon brand in mumbai whiskers & tails visit their website http://www.whiskersandtails.net
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written by Kushal, February 23, 2011
Hi, we are importers of Pet accessories and have got to india some of the best brands in the Grooming Industry like the Clippers from Andis and the Biogroom Shampoos and Conditioners. Please get in touch with us on info@abkimports.com or call - +91-9823205664 for any further information on Grooming products and other accessories.
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Regarding information on setting up a grooming parlour
written by Dr Rahul Chandra, January 14, 2011
Sir,
It would me kind of you if you could provide me with details regarding dog grooming parlor and related issues. kindly give me a idea regarding the investments involved
thanks
rahul
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Wanted finance partners to develop my dog training center in India
written by Senthil kumar, January 12, 2011
Wanted finance partners to develop my dog training center in India
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written by driving school london, October 27, 2010
Thanks for sharing the information regarding to pet grooming business.I want to know more about this business.
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I hate reading about politics
written by dish rack, October 27, 2010
I have to say aloud that I am just sick and tired listening to people talk about politicians today. they're all no different are they not?
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written by Ravi Mudaliyar, October 20, 2010
I would like to know about grooming course. Kindly send me details via email Id raghumudaliyar@gmail.com.

Thanks,
Ravi
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written by Rashna , July 08, 2010
Hi! I am looking to train as a Pet Groomer. Do u know of any good training schools in Mumbai or anywhere else in India!
Thanks!
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Popular more in north I guess
written by rk, April 19, 2010
I think the dog grooming business is popular more in north compared to south I guess. I was recently looking for dog grooming parlors in AP and could hardly find anything.
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Courses about Dog Grooming
written by Anupam Gupta, April 05, 2010
My wife loves Dogs and would like to concentrate her time with pets. Please help me get some course details for her starting off with Dog Grooming.

Thanks
Anupam and Kavita
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Numbers
written by Rana Atheya, April 01, 2010
Hi I guess the numbers said in the article are not correct. The Dog Food industry, as per Mars India quote, it is $20 Mn i.e. INR 90 Cr.
We run a grooming facility in Gurgaon and I know that Grooming cannot be bigger revenue driver than Pet Foods.
http://www.mydigitalfc.com/companies/dog-food-brand-pedigree-goes-vegetarian-eyes-niche-markets-994
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written by Shalaka obviously, March 22, 2010
Hi,

Its a wonderful article and surely opens up a new avenue for a lot of dog lovers, owners, and potential business opportunities. I have my own dog boarding place and this business is also as new and interesting and upcoming as dog grooming is. From the numbers that you have given, its obviously a business which is not hit by recession and a perfect mix of passion and profession. I would like to thank you for bringing to notice such small off beat professions in to focus as it is much needed to get the right kind of people to work with.
Best of luck!!
Regards,
Shalaka
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hey...this is just what i needed
written by rahini, March 09, 2010
am absolutely thrilled to start a dog grooming service, but am a but lost...will be greatful if u cud help.:)..do contact me. thank you.
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pet grooming course
written by poleen sahni, February 28, 2010
hi.., i wanted to know abt pet grooming courses in mumbai n wish to start a parlour...somebody who knows pls inform me at poleen.sahni@yahoo.in
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Pet grooming ..
written by Anil Kumar Shelar, January 21, 2010
Hi, I am an Ex-Dog trainer from Indian Air Force. Now training dogs in Pune for lucky few. This is a nice information on grooming. It is very important for the owners. Need More techniques for layman.

Anil Kumar

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Hi
written by Gaurav Pant, January 11, 2010
Hi,

I am looking to join courses related to pet grooming & training. Could you please help me with the same.

Regards,
Gaurav
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dog lover
written by Rooman, December 28, 2009
hello Sir/ Madam
i also want to open such parlours in ma city. If u can provide me the information of the people providing franchisees I can consider that also. Beside that Please tell me:
1. The investment(approximate) required to buy the tools
2. The people selling such tools.
i also want the information where grooming schools are there in india
so please mail me all this information on dogcare63@ymail.com This e-mail address is being protected from spambots. You need JavaScript enabled to view it
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dog grooming
written by Rooman, December 28, 2009
hello Sir/ Madam
i also want to open such parlours in ma city. If u can provide me the information of the people providing franchisees I can consider that also. Beside that Please tell me:
1. The investment(approximate) required to buy the tools
2. The people selling such tools.
i also want the information where grooming schools are there in india
so please mail me all this information on dogcare63@ymail.com

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...
written by Vikram Bhatnagar, December 10, 2009
Gud to see here regarding DOGS GROOMING.
I would like know more abt training purpose
will u contact me at bvicks0001@yahoo.co.in
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Interested
written by Aprilaire, October 26, 2009
Hello! This was very interesting. Where can I get more information. I love dogs and am looking into the career.
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Dog grooming business
written by Gautam Arora, August 03, 2009
Hi,

Also would like to know about the training part or if there is any course.Is that avilable in Mumbai?
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DOG GROOMING BUSINESS
written by Gautam Arora, August 03, 2009
Hi,
I would like ot know more about this business also would like to know that how much financial budget I should be targeting at to open a Salon?
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groomer certification
written by Quety, June 18, 2009
hi i am really passionate about animals and have always wanted to own a pet salon however i would like to know how i can go about getting trained on the same grooming etc
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written by Harminder deep Singh Walia, June 13, 2009
Hi Sir

I would like to learn more on this and wants to setup a unit in my city pls. guide me on hswalia@rediffmail.com or 9356733355

regards
Harminder
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written by Teesha, June 09, 2009
Hi,

I would like to know how much it would take to set up a dog parlour in kolkata and what are the requirements. Also if a professional degree is required.

Thanks & Regards
Teesha
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Dog parlour
written by Piyush, April 19, 2009
hello Sir/ Madam
I am an MBA from Ludhiana(Punjab). because of my love towards dogs i also want to open such parlours in ma city. If u can provide me the information of the people providing franchisees I can consider that also. Beside that Please tell me:
1. The investment(approximate) required to buy the tools
2. The people selling such tools.
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written by Roshan Ashta, April 18, 2009
hello,
i am very much interested in opening a grooming shop for pets.
i own 3 dogs......n like my dogs i want to keep other dogs healthy too n want them to live a happy an d clean life.
i would like to kno what all courses are available n where ic an do dem!!
Can u help me??
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More details
written by Serene Valsalam, February 14, 2009
Hello,

Can I know more details on this line of business,Am also interested to know who are your competitors in India.

Are you interested in Franchisee let outs in Chennai?
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hello sir i want to knw more abt pet grooming
written by Dr. rutuja bansod, December 20, 2008
hi sir am a vet n knw more abt grooming pets.
abt products n ideas.keenly intrested in this field
thank you.
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I'd like know more about this bussiness
written by Sagar K V, December 10, 2008
hello sir.
i am business student in bengaluru...
i want some more information about this business.
i have to write a business plan on this topic so i want
to know where can i find all the facts related...
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...
written by Kanika Tandon, September 09, 2008
Hi,
I'd like to know the source of your data used in the story.
Thanks,
Kanika
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