Tanla Solutions Ltd. announced the deployment of its 3G VAS platform with state-owned Mahanagar Telephone Nigam Ltd. (MTNL).
MTNL is the first Indian mobile operator to launch 3G services in India. The services were formally inaugurated by Hon'ble Prime Minister Mr. Manmohan Singh in New Delhi. Commenting on the occasion Uday Reddy, Chairman & Managing Director, Tanla Solutions Ltd said "Tanla is helping operators attract new users and build loyalty with existing customers by offering the newest applications and services supported by third generation networks."
Tanla's 3G VAS platform enables a number of video based interactive applications like Video IVR Portals, Video Chat, Video SMS and Video alerts. This enables mobile operators and service providers to enhance portal offerings with feature-rich, personalized video interactivity. According to the company, the visual component of services created with Tanla's Video IVR platform makes the user experience much more intuitive and attractive than traditional voice-or-text based services and is proven to drive the uptake of 3G services like Video Calling.
Source: Business Wire India
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