Home More Columns
Columns
The best form of marketing
User Rating: / 1
PoorBest 
Columns - Editorials
Written by Krishna Kumar   
Monday, 01 March 2010 00:00

The best form of marketing they say, is when your customers speak up on your behalf. Unfortunately, for most, customers tend to speak up only when they have a problem or a complaint to make.

Read More
Add Comment (0)
 
No Room for Comfort
Columns - Paranjoy Guha Thakurta
Written by Paranjoy Guha Thakurtha   
Monday, 01 March 2010 00:00

With much of the world’s economies yet to recover from the ill-effects of recession, it will be a long time before we see ourselves in comfort zone.

Is the worst of the recession over? Are the green shoots of recovery real? Will world trade revive soon?

Read More
Add Comment (0)
 
The Role of Chaos in the life of an entrepreneur
Columns - Anurag Batra
Written by Anurag Batra   
Monday, 01 March 2010 00:00
Remember the title of the book Tom Peters wrote around 15 years ago "Thriving on Chaos."

Carl Jung had said that "In all chaos there is a cosmos, in all disorder a secret order."

Read More
Add Comment (0)
 
Rethinking the Indian Strategy
Columns - Vijay Anand
Written by Vijay Anand   
Monday, 01 March 2010 00:00
The next generation of companies that are and will be formed, should not focus on the goals of the companies built in the last decade, but focus on the path to lead the industry

Almost a decade ago, the growing Indian population was felt as a burden to a country that was barely getting on the...

Read More
Add Comment (0)
 
Insights from a visit to the Auto Expo 2010
Columns - Rupin Jayal
Written by Rupin Jayal   
Monday, 01 March 2010 00:00
A party can say a lot of things about the people hosting it. Are they generous or tight-fisted? Are they liberal or control freaks? Are they thoughtfully organised or mindlessly bureaucratic? Do they really want you or is it mere formality?
Read More
Add Comment (0)
 
<< Start < Prev 1 2 3 4 5 6 7 8 9 10 Next > End >>

Page 1 of 25
Follow us on Twitter

Latest Poll

Who is your role model?
 

Random Articles

Opportunities
Taking on the Chinese onslaught
Time is ripe to enter the toy manufacturing business but you must brave the challenge from China and innovate to score big in the market Paresh...
Making hay while retail shines
Temp staffing and training for the booming retail sector make good business sense An internal email sent out last month to the recruitment team of a...
Commercialization of underutilized fruits
Venture into the wild side, and you have a huge list of tropical and subtropical fruits that hold tremendous potential but are vastly unexplored All...
A Giant Step in Entrepreneurship Education
20 faculty members complete the rigorous NEN’s EEC module to become India’s first qualified entrepreneurship educators. “The entrepreneurial...
Business is in the air
As corporate India lines up to buy aircraft, Rs 1,500 crore every year is in the wings waiting to be made. Are you game to catch this wave? If it was...
Funding
The basics of credit rating
Before the IPO, the rating of the IPO is mandatory. Other than that, are there any other ratings that are mandatory for the company?There are several...
CEO’s guide to IPOs
An IPO is often seen as a promoters’ ultimate dream. With the stock markets on an upswing, more companies are likely to grab the opportunity. The...
How to get Angel funding for a startup
It is unlikely that not too many have heard of Angel investing. For starters, the monies involved are nowhere near as large as in VC or PE investing....
Burn rate Mind That Burn!
Budgeting for startups is about achieving the fine balance between conserving precious resources and reaching the market ahead of others That the...
How to get VC funding
Even as the funding market hots up, it is still a story of too many entrepreneurs chasing too few VCs. There are a few things that help you improve...