DARE - Because Entrepreneurs Do

'Don't judge a book by it's cover'. Yes?
Okay.                                             

But, I just can't help it when it comes to chocolates. I was addicted to purchasing Toblerone in school because it would come in this unique prismatic shaped box and I absolutely disliked Cadbury's Dairy Milk because it always looked so boring with its  golden and violet cover. A pack of Reese' peanut butter chocolates in bright orange covers, a cylinder of Almond Roca layered with golden foil, or even Cadbury's large and glittery Diwali special box full of Dairy Milk inside! I'd buy anything that looked tasty.

Right packaging and design to the chocolates is what helps a brand promote itself successfully giving it the competitive edge. Here's a little bit of information on what the packaging material is made of:
HDPE: High-density polyethylene. The same is also used for making things like milk jugs, plastic bags, refillable bottles etc. Aluminum foil is also used for primary packing. Thin cardboard is used for secondary packing where information like brand logo, ingredients and other information is mentioned.
Tertiary packing, if any, includes corrugated thick cardboard. To read up more on the process of packaging: http://www.techno-preneur.net/information-desk/sciencetech-magazine/2009/may09/Opportunities-Galore.pdf

From Indonesia to the Ivory Coast, Bolivia to Brazil, here are 20 of the most beautiful chocolate packaging designs from around the world. : http://www.thecoolist.com/chocolate-gifts-20-of-the-worlds-most-beautiful-chocolate-package-designs/